International Women's Day

In the spirit of the 100th International Women's Day (today!), Acumen Fund has launched a challenge with ABC News "Save a Life": Mom's Matter. Make it Obvious. Because raising kids is hard, surviving childbirth shouldn't be.

Here are the details:

THE CHALLENGE: Raising kids is hard. Surviving childbirth shouldn’t be. Use your creative genius to show that moms matter and deserve more! Quality maternal health is not an option, it's a right. Submissions are due April 17^th at 11:59pm Pacific. This challenge dares students, kids, husbands, fathers, designers, videographers, and creative minds of all shapes and stripes to come up with the craftiest campaign for putting maternal health on the map and into the public eye. Winners of the challenge will be chosen by an esteemed panel of judges and announced by ABC News, GOOD Magazine, and Acumen Fund on Monday May 9^th, in celebration of Mother’s Day!

THE PROBLEM: For too many women the world, childbirth is hardly safer today than it was 100 years ago. By the time you’ve finished reading this, a woman will have died from complications related to pregnancy or childbirth. That’s 1,000 women a day – 99% of them in developing countries. And for every woman who dies, 20 more will suffer injury, infection or disease. Yet the vast majority of maternal deaths (eight in ten, if you want to be precise) could be averted with simple – often low-cost – treatments and quality obstetric care.

Check out the full challenge brief at http://searchfortheobvious.com/moms